GREEN THE RED DOT FOR ECO ACTION DAY 2016

In conjunction with World Environment Day, the 10th Eco Action Day reconvenes with a panel discussion on the Singapore’s pledge to environment sustainability 

SINGAPORE, 3 June 2016 – Ricoh Asia Pacific, a Japanese electronic multinational, today celebrates its 10th anniversary of its Eco Action Day initiative. The Singapore’s largest business-led environmental awareness campaign is held in conjunction with United Nations Environment Programme’s World Environment Day (WED), observed each year on 5th June to raise the awareness globally of the importance of a healthy environment.

Launched on 1 April 2016 with the theme “Green the Red Dot, Join the Movement”, the campaign calls on participants to join the national campaign to green Singapore - also known as the "Little Red Dot" - by committing to actions that will reduce energy and resource consumption in the office and at home. The campaign shines the spotlight on environmental issues and encourages positive actions to promote environmental sustainability by individuals, communities and governments. To date, 594 organisations, schools and individuals have pledged positive actions for the environment in Singapore.

Mr. Tetsuya Takano, Managing Director of Ricoh Asia Pacific, said, “The 10th anniversary of Eco Action Day comes at a time when Singapore has signed the Paris Agreement and has pledged its commitment to reduce emissions. The goal of sustainable development is to increase the quality of life for all people without increasing environmental degradation and without consuming far more natural resources than the planet can sustainably provide. This serves as an opportune time to be reminded that we, as individuals, can take actions to reduce the environmental impact in our daily lives.”

Emphasising the personal responsibility each person bears for enabling inclusive and sustainable economic development while stabilising and reducing the rate of resource use, Ricoh and Eco-business has partnered with National Climate Change Secretariat, National Environment Agency, Building and Construction Authority, Energy Market Authority, Singapore Environment Council, Keppel Land and Panasonic among others.

One of the key partners of Eco Action Day since its inception in 2007 is Keppel Land.  Serena Toh, General Manager, Corporate Services & CSR at Keppel Land said, “World Environment Day is the opportunity for everyone to realise the responsibility to care for the Earth. We are proud to partner Ricoh Asia Pacific once again and to continuously work on reducing our energy consumption and carbon emissions by adopting a proactive and holistic approach towards environmental management and protection. Beyond designing, developing and managing environmentally-friendly properties, we share in Ricoh's vision to spread the green mind set through our ongoing "Go Green with Keppel Land” environmental education and outreach programme which engages our stakeholders from our employees to contractors to home owners, to make a collective effort to tackle climate change."

10th Eco Action Day reconvenes with a panel discussion on the Singapore’s pledge to environment sustainability

Ricoh has also partnered with Eco-Business to convene the third edition of the Eco Action Day Panel Discussion. Themed “From Agreement to Action: Singapore’s Climate Pledge”, the dialogue will gather senior business leaders, government officials and civic society leaders in Singapore to take stock of the country’s efforts on climate change and chart the way forward, following the successful agreement of the Paris Agreement at COP21.

Distinguished speakers who will be sharing their views include Mr Sandeep Chamling Rai, Senior Advisor, Global Adaptation Policy at WWF International, Professor Ann Florini, Professor of Public Policy at Singapore Management University, Mr David Kiu, Vice President, Communications and Sustainability at Unilever and Mr J.D. Kasamoto, General Manager, Service & Environment Division at Ricoh Asia Pacific.

Eco Action Day 2016 also sees the return of the Eco Action Awards. The awards are designed to recognise organisations (corporate, schools, institutions, associations) for their commendable efforts towards making a difference for the environment, including elements that help to conserve the environment and educate or create environmental awareness to wider public.

This year, the Eco Action Day Awards were presented to seven schools and organisations to recognise their efforts in raising awareness of the importance of sustainability. The winners are:

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About Eco Action Day

Eco Action Day is a national public awareness campaign organized by Ricoh since 2007, in partnership with key NGO, government and private sector partners in Singapore. It is held on 5 June every year, to commemorate the United Nations Environment Programme’s World Environment Day, which seeks to raise global awareness on the need to take positive action for the environment. Every year, Ricoh, along with various supporting partners, engages its employees, customers, corporate neighbours and government organizations and the wider public to take steps to reduce their impact on the environment.

To date, more than 700 organisations, including multinational corporations, government agencies, private companies and tertiary institutions have participated in Eco Action Day.

For further information, please visit www.ecoaction.sg

About Ricoh

Ricoh is a global technology company that has been transforming the way people work for more than 80 years. Under its corporate tagline – imagine. change. – Ricoh continues to empower companies and individuals with services and technologies that inspire innovation, enhance sustainability and boost business growth. These include document management systems, IT services, production print solutions, visual communications systems, digital cameras, and industrial systems.

Headquartered in Tokyo, Ricoh Group operates in approximately 200 countries and regions. In the financial year ending March 2016, Ricoh Group had worldwide sales of 2,209 billion yen (approx. 19.6 billion USD).

For further information, please visit www.ricoh.com

About Eco-Business

Established in 2009 in Singapore, Eco-Business is an independent media company serving Asia Pacific’s responsible business and sustainable development community. Our platforms include the award-winning Eco-Business.com site, custom publications, and high-impact bespoke events catered to deepen discussions on sustainability.

We expanded to Sydney in late 2015 and now operate from both Singapore and Australia.

For further information, please visit www.eco-business.com

About WED

World Environment Day (WED) is the biggest, most globally celebrated day for positive environmental action.

The celebration of WED began in 1972 and has grown to become one of the main vehicles through which the United Nations encourages positive action for the environment. Through WED, the UNEP enables everyone to realise not only the responsibility to care for the Earth, but also reminds one and all of their individual power to become agents of change. Every action counts, and when multiplied by a global chorus, becomes exponential in its impact.

WED is a big celebration, engaging millions across the globe through events on the ground in over 70 countries. Every year, participants, young and old, organise clean up campaigns, art exhibits, tree-planting drives, concerts, dance recitals, recycling drives, social media campaigns and different contests themed around caring for the planet.

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